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Driving into the future

by Evangelos Simoudis
Indian Management November 2024

Debunking the following myths:
MYTH 1: Automakers’ value is tied solely to their hardware and product sales.
MYTH 2: AI in automobiles is only about autonomous driving.
MYTH 3: Automakers must own every aspect of vehicle technology.
MYTH 4: Vehicle performance is only about speed, power, and efficiency.
MYTH 5: Automakers can offer and take advantage of SDVs with only technological innovations.

Evangelos Simoudis is the author of Driving into the future.

Latest Articles

From pushback to progress

Resilience in communication comes from being prepared. Whether you are introducing a new idea or facing resistance, using these approaches will help you stay ready, confident and resilient.

by Isobel Rimmer
Indian Management December 2025

Financial metamorphosis

Domestic financial institutions need to embrace global expansion and innovation and view IFSCs as facilitators rather than rivals. Building regulatory trust, streamlining processes, and aligning incentives will all contribute to the development of a cooperative ecosystem that fulfills the promise of financial transformation.

by Dr Manik Chakraborty and Pallavi Banerjee
Indian Management December 2025

More From The Category

Resilience is not optional

Busting the following myths:
MYTH 1: Resilience is a personal trait.
TRUTH: Resilience is a collective strength.
MYTH 2: Resilience is optional, something we build only when times get tough.
TRUTH: Resilience is the foundation for lasting success.
MYTH 3: Resilience means pushing through no matter what.
TRUTH: Real resilience requires pause, reflection, and recalibration.
MYTH 4: Resilience and vulnerability do not belong in the same conversation.
TRUTH: Vulnerability is a catalyst for resilience.
MYTH 5: Resilience is about returning to normal.
TRUTH: True resilience transforms what comes next.

by Dr Lamell McMorris
Indian Management December 2025

Rethink your brand playbook

"Busting the following myths-
MYTH 1: Marketing should be persuasive.
MYTH 2: People care about your brand's ‘why’.
MYTH 3: B2b brands should avoid emotion in marketing.
MYTH 4: Company leaders know why people buy their brand.
MYTH 5: Customers are brand loyal."

by Kevin Perlmutter
Indian Management November 2025
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