Overview
AIMA- India Case Research Centre (ICRC) is pleased to announce the 1st edition of Case Writing Competition (ICRC -CWC). This competition aims to encourage and promote the development of high-quality India focused teaching case material that brings Indian ethos in managing the business.
The business world has changed significantly in the past few years, particularly during the pandemic. The Case Writing Competition aims to capture the changing industry trends, technological changes, digital economy, sustainability, survival and several other market requirements in the form of teaching cases.

AIMA, the apex body of management in India, organises several summits and competitions every year. The Case Writing Competition (CWC) is a refreshing, stimulating and a learning journey for every case author/case writer.

This journey is extremely rewarding in terms of competency/skill enhancement, exposure to industry and real problems and challenges faced by organisations, expert and peer review on authored cases, mentoring & publication opportunities and finally the chance to win the competition.

AIMA – India Case Research Centre is actively supported by industry and academia. Some of the top industry leaders are on its advisory board, and ICRC also enjoys rich academic support from eminent faculty from institutions across the world.

ICRC has published several teaching case studies and Industry best practices cases developed in ICRC banner, apart from a collection of India centric case studies from collaborating institutions like IIMB, ISB and several others. ICRC is a growing case collection repository. All cases submitted in this case writing competition will be considered for publication in ICRC.